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   News: THURSDAY OCTOBER 4, 2001   
1. THURSDAY OCTOBER 4, 2001

BRITISH LOTUS CARS are strengthening the position at the European continent by the appointment of Marco Feser as General Manager for Lotus Cars Europe.

With this all newly created position Lotus is emphasising its commitment and the importance of the European Markets.

Marco Feser, 40, from Basel in Switzerland, has a vast amount of experience in the motor industry in particular in the prestigious sports car and luxury car sector including the Red Bull Sauber F1-team, Porsche, Alfa Romeo and Jaguar.

Mr. Feser will be responsible for a team of national sales managers in the key markets of Europe:

“I am looking forward bringing my experience and knowledge of the niche vehicle sector of the automotive industry to Lotus. Lotus is a small, but fine car manufacturer - a jewel in the industry -and my role is to introduce even more people to the Lotus brand across the mainland of Europe,” he says.


FACTS
· Marco Feser
· General Manager Lotus Cars Europe
· From Basel, Schwitzerland
· Lotus at coming motor shows; Lyon, Bologna, Brussels, Geneva.


Images:
Marco Feser in his new company car – Mr. Feser by a Lotus Elise Mk II – Mr. Feser among his new friends, Elise, Exige and Esprit.






  
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