Aston Martin Reveals Spectacular One-77 Technical Showcase

Gaydon, Warwickshire. Tuesday 3 March 2009. Aston Martin will present a One-77 technical showcase at the Geneva Auto Salon on 3 March 2009. Chassis no.1 will be on display as an exposé throughout the show detailing the quintessence of Aston Martin engineering and design expertise.

The One-77 is Aston Martin’s definitive sports car, one that epitomises everything Aston Martin from technology, the hand-craftsmanship of the hand rolled aluminium panels to the attention to detail. A culmination of all the marque’s know-how, the One-77 delivers effortless beauty guaranteed to stir the senses with performance potential eclipsing any previous Aston Martin.

With the performance and durability phase of the One-77’s intensive development programme soon to commence, the 79th Geneva Auto Salon provides the perfect stage on which to reveal the remarkable engineering, advanced technology and exotic materials that lie beneath the One-77’s extraordinary exterior.

For Aston Martin’s Chief Executive, Dr Ulrich Bez, revealing the One-77’s secrets is a proud moment: “Right from the very beginning of the project the vision for One-77 was very simple: It had to combine high-technology with hand-built craftsmanship, and demonstrate the unique capabilities and passion of our designers, engineers and technical partners.

“Quite simply it had to be the ultimate expression of Aston Martin. As you can now see, we have achieved that goal in magnificent style.”

Chris Porritt, One-77 Programme Manager continued: “We wanted to create something that wows you as much when you see what’s under the skin as the exterior styling itself. We started by identifying the most technologically exciting front-engined, rear-wheel drive cars in the world: those from the DTM race series. We then applied the principles and technology that feature heavily in their design and translated it to a road car application.”